» Video Marketing http://www.toputop.com/blog Wed, 21 Jul 2010 14:48:59 +0000 http://wordpress.org/?v=abc en hourly 1 Great Steps for Viral Marketing http://www.toputop.com/blog/great-steps-for-viral-marketing http://www.toputop.com/blog/great-steps-for-viral-marketing#comments Mon, 29 Sep 2008 14:47:05 +0000 admin http://www.toputop.com/blog/?p=39 Viral Marketing and Viral Advertising is a powerful marketing technique.This uses existing social media channels to create brand awareness. And this also boosts the product sales or sign ups for a website. They will spread the message like computer viruses. Viral will spread across the web and encourages people to process the marketing message voluntarily. Spending money for newspaper ads, TV commercials, and banner ads is very costly nowadays and it cant show instant results as  its process is slow.

Viral Marketing

Viral Marketing is different types
1. Small Video clips
2. Interactive Flash Games
3. Interactive Images
4. Interactive Animations
5. Interactive GIF Animations

Viral marketing can be done in following ways
1. Viral ad should touch the people heart and create a gut feeling.

2. It should be  a challenge to know what is going to happen next?

3. Don’t try to advertise your service or product.

4. Do it as a series. People need to have the suspense eliment!

5. Give as much leverage as you can by providing all the web 2.0 features.
Ex: Addthis , tell a friend, embed code, downloading, sharing, bookmarking options and easy publishing to Social media

6. Always place an option for comments.

7. Viral ad should be simple and powerful. Don’t do complicated line ads. People will lose interest.

8. Don’t place login and register to view your viral ad,this will make the person who is a little bit interested think a second time about your company.

Written by  Toputop.com

]]> http://www.toputop.com/blog/great-steps-for-viral-marketing/feed 0 Online Video Advertising http://www.toputop.com/blog/online-video-advertising http://www.toputop.com/blog/online-video-advertising#comments Tue, 05 Aug 2008 19:37:26 +0000 admin http://www.toputop.com/blog/?p=24 Wonderful online video ads are sometimes wasted due to perfect online strategy and they cannot reach the right audience at right time. Online video advertising can work when it to reach the right audience at right time with right pulse.

Online Video Advertising Strategy can provide the advertiser with following benefits.

* True Audience matching
* Best Performance
* Building a brand in Online
* Building Impressions
* Easy Embedded content everywhere
* Longer ad review
* Building a brand review on product / services
* Your message is delivered to your customer
* It will create trust

Below are some of the major online video website we can advertise.

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