Bing is specifically designed to build on the benefits of today’s search engines but begins to move beyond this experience with a new approach to user experience and intuitive tools to help customers make better decisions, focusing initially on four key vertical areas: making a purchase decision, planning a trip, researching a health condition or finding a local business.
Decision Engine, designed to empower people to gain insight and knowledge from the Web, moving more quickly to important decisions.
Bing is not just a search engine, Bing delivers not only website links, but actionable information from across multiple sources on the Web within the search results page. In other words, people doing a search won’t have to click off of Bing to find further information because it will all be there in the results page
Anyone can search relevant data more realistically when he/she uses a decision-making process. This process, when understood and applied, can assist you in making study and future decisions, about your Business.
There are several steps involved in the decision-making process:
•Reaching a decision-point
•Exploration (Gathering information)
•Evaluation of information
•Clarification and review before taking any decision (Outgoing – Ongoing)
Reaching a decision-point
A decision point is reached when you become aware of a specific company or Business and see the need to make a decision. Before you can search, you have to know what the company and Business is. You must be able to interpret the entire picture so that the phase your are searching is clearly understood. For example, if you want to search some keyword to reach a business goal you might work toward arriving at well-considered.
Exploration of the Problem (Gathering Information)
This is the initial activity of decision-making in which you think about all of the possibilities related to the problem and the decision. You must look for all the alternatives open to you before you make a decision. This is done by collecting relevant information. Some areas important to decision-making which should be investigated are:
•Values and standards
•Abilities and achievements
Evaluation of Information (Weighing the Evidence)
You should consider all of the alternatives open and how they are related to you. This step is the one in which each bit of information gathered is considered separately and then as a whole. You should be able to evaluate where you stand concerning the above areas.
Clarification and Review of Plans
In this step you make periodic examinations of your choice and plans. You should continually check to make sure your decision is the best one possible at the time. You may have to review your decision due to new information and new experiences. Therefore, at times, you may see the need to alter your plans. Also, reviewing will help you see that the decision-making process leads to sound plans and you will have logical reasons why you decided upon the objectives that you did.
Internet Marketing : Toputop